Why Retail Investors Buy Stocks: Top 10 Motivations Driving Market Decisions
· 7 min read
What drives retail investors both globally and in the US? Are they deliberate market participants who assess economic fundamentals, or are they impulsive speculators influenced by memes, FOMO, and online forums like Reddit? As always, the answer resists easy categorization - but exploring it offers valuable insights into investor psychology, financial trends, and stock market behavior.
Here’s a unified Top 10 list of reasons retail investors - globally and in the US - buy stocks.